Always a good reminder - "Culture eats strategy for breakfast" - Peter Drucker #icom17 pic.twitter.com/W2mW7VjlBs
— Antonio Wanderley (@antoniowand) April 26, 2017
A simple decision tree to show how #programmatic #Advertising works #icom17 #mrx #bigdata pic.twitter.com/Au8wuWRACO
Arrived in Porto for the #icom17 conference. Excited! pic.twitter.com/FNQSLjN9kx
— DataLion (@DataLion_EN) April 24, 2017
Lunching with this view of the Atlantic Ocean??????#porto #icom17 @icomglobal @andreasc gourmet cuisine from @VascoCoelhoSant @EuskaldunaStudi pic.twitter.com/vEF4lHx5TJ
— Yasaman Hadjibashi (@YassiHadjibashi) April 23, 2017
Accuracy problem in location-based marketing; cell tower data shows 1/3 users nowhere near where ad exchanges said they were @icomglobal pic.twitter.com/TjtHGDxoI5
— Dave Morgan (@davemorgannyc) April 27, 2017
#ICOM17 "traffic is sold to explicitly meet KPIs" @whiteops #viewability
— Bertrand KRUG (@BertrandKrug) April 27, 2017
@icomglobal #icom17 @WhiteOps 70% of fraud comes from malwares on computers in regular homes pic.twitter.com/RwxsQ7Yofx
— Julien Rosanvallon (@jrosanvallon) April 27, 2017