Revenue impact company, MarketsandMarkets, has appointed Sumantra Mukherjee as AVP of brand and communications.
As part of the new role, he will be responsible for leading communications, social media, and brand for MarketsandMarkets globally, including the US, Europe, Apac, and MEA.
Mukherjee will also help identify and manage the company’s PR, social media, and brand-related agencies and subscriptions.
He moves from Whitehat Jr, where he headed marketing for the company’s B2B business.
Krishnan Chatterjee, COO, MarketsandMarkets, said, “Disruption is driving $25 trillion of new revenue streams in the global B2B ecosystem in the decade of the 2020’s. Markets and Markets is uniquely positioned to partner B2B companies in transforming market intelligence to disruptive revenue impact. In this new role, Sumantra has the opportunity to build a unique global brand out of India focused on growth and revenue.”
With 14 years of experience, Mukherjee has also worked with companies like Jio, Sterlite Technologies, Spice Mobile and Bharti Airtel, to name a few.