Sugar Cosmetics has joined PETA's (People for the Ethical Treatment of Animals) 'Beauty Without Bunnies' programme. This programme is for brands that don't use animals for testing.
Vineeta Singh, co-founder and CEO, Sugar Cosmetics, said, “At Sugar Cosmetics, we believe that being beautiful should never come at the cost of an animal’s suffering. We have always strived to curate products that are safe, ethical, and of high quality and this certification is a validation of our core values. We are proud to be recognized by PETA for our commitment to being a cruelty free brand.’’
Monica Chopra, manager - fashion, media and celebrity projects, PETA India, said, "Sugar Cosmetics shows there’s nothing sweeter than kindness to animals. The PETA US global Beauty Without Bunnies database helps consumers everywhere support only those brands, like Sugar Cosmetics, which don’t conduct animal tests anywhere in the world.”
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