Campaign India Team
Nov 13, 2008

STAR Plus jumps back into the 300s

Even though the days to come might not be good for the GECs in the wake of the ongoing producers-FWICE (Federation of Western India Cine Employees) tiff , GECs have performed well in the week gone by.According to TAM figures for week 45 (CS 4+) STAR Plus jumps back into the 300s with 316 GRPs as compared to last week's 271 GRPs. Colors retains the number two slot with 250 GRPs.Zee picked up too to deliver 207 GRPs. Last week's GRPs were 171.Other numbers include Sony at 101 GRPs, STAR One at 86 GRPs, NDTV Imagine at 81 GRPs, 9X at 63 GRPs and Sahara One at 59 GRPs.

STAR Plus jumps back into the 300s

Even though the days to come might not be good for the GECs in the wake of the ongoing producers-FWICE (Federation of Western India Cine Employees) tiff , GECs have performed well in the week gone by.

According to TAM figures for week 45 (CS 4+) STAR Plus jumps back into the 300s with 316 GRPs as compared to last week's 271 GRPs. Colors retains the number two slot with 250 GRPs.

Zee picked up too to deliver 207 GRPs. Last week's GRPs were 171.

Other numbers include Sony at 101 GRPs, STAR One at 86 GRPs, NDTV Imagine at 81 GRPs, 9X at 63 GRPs and Sahara One at 59 GRPs.

To read Anant's rant on the GEC mess click here.

Source:
Campaign India

Related Articles

Just Published

11 hours ago

Two sides of the bed: Insured versus uninsured

Star Health’s split-screen ad pitches insurance as peace of mind, but its visual clichés raise questions about real-world nuance.

11 hours ago

Death by feedback: Why creative work keeps getting ...

When feedback becomes a bottleneck instead of a booster, creative teams face chaos, dilution and burnout. ButtonShift’s co-founder and CEO explains why it matters.

11 hours ago

63% of Indian CMOs are under pressure to deliver ...

IBM’s 2025 CMO Study reveals only 26% of Indian marketers believe they have the talent needed to achieve their goals for the next two years.