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Don't forget to catch this week's Storyboard, where Shah Rukh Khan, Karan Johar and Fox STAR Studios come together and say, "My Name Is Khan". After surviving the blow of the economic downturn, watch financial advertising get back on is feet and find out whether mutual fund advertising and public issue communication will see a rise. Lastly, ITC's Kurush Grant tells viewers how increased VAT on cigarettes and restrictions on smoking in public places will impact the tobacco industry and the role that marketing plays in this mix.
Contact Customer Support at
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At its Mumbai summit, it rolled out tools spanning ads, transactions and citizen services, aiming to embed itself deeper into India’s marketing and commerce ecosystem.
The industry loves to bet on who’s down. But no one—WPP, Publicis, or Accenture—has cracked the future yet, argues a former holding-company insider turned consultant.
AI-enabled voice assistants are reshaping how consumers shop and search—demanding experiences that are useful, personal, and rooted in local context.
INSIDE THE AD: BBDO India’s ‘The Moment is Gold’ campaign shifts the messaging from ceremonial milestones to micro-moments, targeting Gen Z and millennial buyers.