Campaign India Team
Apr 04, 2023

Social Panga to handle Yatra

Account won post a multi-agency pitch

Social Panga to handle Yatra
Social Panga has bagged Yatra's social media mandate.
 
The account was won post a multi-agency pitch and will be handled by Social Panga's office in Gurugram.
 
Sabina Chopra, COO - corporate travel and head - industry relation, Yatra, said, “As a company, we understand the importance of engaging our target audience without compromising on creative standards. We are confident that our partnership with Social Panga, with their nearly ten years of experience developing marketing solutions for major industry brands, will prove to be highly successful. Their expertise in creating and executing effective marketing strategies will be an invaluable asset to our organisation”.
 
Gaurav Arora, founder, Social Panga, said; “We are delighted to have onboarded Yatra and eagerly anticipate collaborating with them to achieve outstanding outcomes with creative digital first marketing campaigns. Our primary objective is to execute cohesive creative campaigns showcasing unique brand propositions, thus presenting Yatra with a fresh and distinctive market identity”.
Source:
Campaign India

Related Articles

Just Published

5 hours ago

Ameen Sayani was the man who composed a masterpiece ...

The director and COO, Red FM and Magic FM, embarks on a nostalgic journey, delving into the remarkable legacy of the late Sayani, illuminating how he epitomised radio excellence and fostered a sense of unity among listeners, transcending barriers with the universal language of music

7 hours ago

Buffalo Soldiers launches Eating Potatoes

The film division aims to craft content for TVCs, OTT platform production companies and documentaries

7 hours ago

57% Indian consumers would choose an AI-enabled ...

However, the digital customer experience report underscores the prevailing importance of human interaction over various facets such as decision-making, customer support, and handling returns or cancellations