Hindi youth focused GEC, The Q, has appointed Simran Hoon as its chief executive Officer.
In her new role, she will leverage her experience and insight to provide strategic direction to create new opportunities for the company and drive organisational growth.
She moves from Viacom18 where she was executive vice-president and head of ad sales. She has also had stints with Zee Entertainment Enterprises, Star India and Sony Entertainment Television.
Curt Marvis, co-founder and CEO of QYOU Media said, “As we gear for even greater growth and expansion in India, it is the right time to add someone with Simran’s extraordinary capabilities to our leadership team. Our growth in India has been exponential and we are confident that Simran, with her keen business acumen and in-depth understanding of the industry, will immediately propel The Q forward. Simran’s distinguished record and forward-thinking approach will help us stay ahead of the curve.”
Sunder Aaron, co-founder and MD, The Q India, said, “We are delighted to have Simran on board. She is a seasoned professional with extensive knowledge of the media and entertainment industry, who brings with her rich experience and enormous expertise that we believe will fervently take The Q to the next level. Her expansive knowledge and understanding of the Indian television market will be of immense value to our company.”
Hoon said, “In today’s dynamic and evolving business environment, it is of extreme importance to stay differentiated, relevant and meaningful. I am excited to embark on this journey with The Q and grateful for having been entrusted with the responsibility of leading the team at The Q India as its first CEO. I look forward to working closely with the team here, as we scale newer heights.”