Simple Energy appoints marketing and brand heads, expands team to 40

Simple Energy, the Bengaluru-based electric vehicle manufacturer, has appointed Jitin Johnson as head of marketing and Kevin Thomas as head of brand to support its nationwide expansion strategy. Alongside these appointments, the company has grown its marketing team to over 40 members, reinforcing its commitment to accelerate its pan-India presence. Simple Energy plans to establish 150 retail stores and 200 service centres across India by March 2026.

Johnson, who brings 14 years of experience in marketing, previously served as assistant general manager – digital marketing at River. In his new role, he will oversee the company’s omnichannel marketing strategy, driving initiatives in brand development, digital transformation and customer engagement. “Simple Energy is redefining how India moves – blending performance, design and purpose in a way that truly resonates with the next generation of riders. I’m excited to build on this momentum, shaping a brand that’s as emotionally charged as it is,” said Johnson.

Thomas joins as head of brand, with over 13 years of experience in creative direction and visual design. He most recently served as principal visual designer at Ultraviolette Automotive and has previously held leadership roles at Amazon, Motorola and OnePlus. “My creative philosophy is shaped by years spent at the intersection of design, machines and art. At Simple Energy, I’m excited to craft a brand that’s artistically expressive, deeply rider-centric and unmistakably rooted in the culture of movement,” said Thomas.

Commenting on the appointments, Smitha Rao, general manager – brand and marketing at Simple Energy, said the additions mark an important milestone in strengthening the company’s brand and customer engagement efforts.

Simple Energy continues to advance electric mobility in India with products such as the Simple ONE Gen 1.5 and Simple OneS, offering IDC ranges of 248 km and 181 km respectively. With 61 operational outlets nationwide, the company is preparing to expand into new markets, including Delhi and Patna.