Campaign India Team
Jan 15, 2020

Shemaroo Entertainment launches Marathi channel

The channel will telecast movies and famous Marathi plays

The channel is available on DD Free Dish and will soon be available on all DTH platforms and cable operators of Maharashtra and Goa.
The channel is available on DD Free Dish and will soon be available on all DTH platforms and cable operators of Maharashtra and Goa.
Shemaroo Entertainment has announced the launch of its Marathi movie channel – Shemaroo ‘MarathiBana’. 
 
The channel aims to be a one-stop destination for Marathi movies and theatre plays. The channel will entirely focus on Marathi audiences across Maharashtra and Goa. 
 
The name MarathiBana stands for Maratha pride. 
 
Hiren Gada, CEO, Shemaroo Entertainment, said, “The launch of ‘Shemaroo MarathiBana’ further expands Shemaroo’s presence in the Marathi speaking market, where we are bringing some of the rich content on our premium Marathi movie channel. We have been dominant players and have had a strong foothold in the media and entertainment industry for both viewers and advertisers. Taking the legacy forward we will now be tapping on the humongous consumer base of the Marathi speaking audiences through this launch. We are sure to entertain the right set of audiences by providing them entertainment in the language they enjoy and prefer.”
 
The channel is available on DD Free Dish and according to a statement from Shemaroo Entertainment it will soon be available on all DTH platforms and cable operators of Maharashtra and Goa.
Source:
Campaign India

Related Articles

Just Published

Premium
Leo Burnett India announces three senior appointments
Premium
11 hours ago

Leo Burnett India announces three senior appointments

While Ashima Mehra and Maninder Bali joins as SVP, Sarina Baretto has been roped in as vice president.

Premium
Men will be men: Imperial Blue beats the hospital blues
Premium
16 hours ago

Men will be men: Imperial Blue beats the hospital blues

Watch the film conceptualised by Ogilvy here

Premium
Viacom18 launches Voot Select
Premium
17 hours ago

Viacom18 launches Voot Select

The premium ad free service offering under Voot will be led by Ferzad Palia

Premium
Amaresh Godbole to move out of Digitas and join Google
Premium
19 hours ago

Amaresh Godbole to move out of Digitas and join Google

Godbole was CEO of Digitas India