Scam-free awards more respected by losers

One knows that a category has matured when a credible body institutes an award for excellence in the category – and aspirants queue up to enter and win honours.In some instances, the category has been mature for quite some time, but there is no credible body that the aspirants trust to bestow the award.Close to home, PrintWeek India, just a year old, had established enough credibility to institute the first PrintWeek India Awards.

by Campaign India Team