Saatchi & Saatchi Propagate has announced the appointments of Sachin Dhir and Sugadha Garg.
The duo join as office lead for New Delhi and Bengaluru respectively and will report to Priya Jayaraman, CEO - Saatchi & Saatchi Propagate.
Jayaraman said, “I am extremely happy to have Sachin and Sugandha lead our clients to their milestones along with me. We have been an agency focussed relentlessly on client success in the digital landscape that is ever changing and evolving. It needed a team with me that can navigate change, handhold clients into a growth surge and chart a course with them. New Delhi and Bangalore are very important offices for us with an amazing set of clients that we are very proud to partner.”
Dhir was previously with Mirum.
He said, “Saatchi & Saatchi Propagate comes at the right time in my digital journey as businesses are swiftly transforming and reimagining themselves with customer centricity and engagement not just for communication but also for business growth. With a great team to back me, I am looking forward to this!”
Garg's last stint was with Tonic Worldwide.
She said, “Saatchi & Saatchi Propagate is an opportunity like no other. I am excited to explore the playing field available to me courtesy Publicis Groupe. Leading the Bangalore office under Priya’s tutelage will be an enriching experience and I look forward to doing some exciting work with a very talented team.”