Cannes Lions 2009 will bring together two of the music industry's giants - the legendary Roger Daltrey (pictured, left) and music industry impresario Harvey Goldsmith (pictured, right), who will grace the stage as speakers.
From his early days as the iconic frontman of The Who to his solo efforts, from his acting triumphs to his philanthropic roles, Daltrey remains one of rock 'n roll's most enduring and most exciting artists.
Harvey Goldsmith is one of the music industry's top impresarios. He has worked with The Who, The Rolling Stones, Bruce Springsteen and Sting, to name just a few. He created Live Aid with Bob Geldof, produced the Princes Trust Rock Galas and the first Teenage Cancer Trust event at Royal Albert Hall with The Who. They will talk about their careers - tales of resisting the usual - supergroups, the change in music and the music business, using music to build brands, and how they've leveraged their art to do good in the world. The session will be moderated by Hamish McLennan, global chairman and CEO, Y&R and will take place in the Debussy auditorium of the Palais des Festivals in Cannes at 4pm on Thursday 25th of June.
All those who don't know who Roger Daltrey is, can watch the video below.