Campaign India Team
Jun 29, 2022

Rishi Negi joins Endemol Shine India as CEO

Was COO at Banijay Asia

Rishi Negi joins Endemol Shine India as CEO
Media company, Endemol Shine India, part of the Banijay Group, has announced the appointment of Rishi Negi as CEO. 
 
 
As per the new role, Negi will oversee the existing team in India, its day-to-day affairs and productions. He will report to Peter Langengerg, COO, Banijay. 
 
Negi moves from Banijay Asia, where he was chief operating officer. 
 
Langenberg said, “Banijay prides itself on the development and retention of its talent, and with that in mind, it is great to be supporting Rishi in his next role as CEO, Endemol Shine India. Since he began in his post with Banijay Asia, he has been a strong backbone for the business and partner for Deepak Dhar in maintaining the entity’s growth trajectory, particularly through the pandemic. We look forward to seeing him continue to flourish in this new position.”
 
Negi said, “In the last five years, Banijay Asia afforded me the opportunity to be part of the Indian content revolution wherein we created an umbrella of successful content across the broadcasting and streaming platforms. While Endemol has created a strong library of shows like Bigg Boss, Fear Factor, Masterchef etc, my vision is to lead this trend curve and take it to new heights with diverse content across the scripted and unscripted genres. I’m looking forward to joining the immensely talented and experienced team at Endemol Shine India, and to together, creating some great content.” 
 
With over two decades of experience, he has also worked with companies like Reliance Retail and Chernin Asia Media. 
 
Source:
Campaign India

Related Articles

Just Published

7 hours ago

Moves and wins roundup: Week of 13 Jan

Our weekly roundup of the latest appointments and account wins from Go Zero, ADA partners , Cinépolis, Cielo Ecom and many more.

7 hours ago

Faith meets commerce: Maha Kumbh’s brand opportunity

This once-in-12-years event offers brands unparalleled reach, but navigating its cultural sensitivities requires nuanced and mindful strategies.

11 hours ago

Nature takes centre stage in Britannia’s billboard ...

Along with Talented, the FMCG company tries to redefine OOH advertising with tree-shaped billboards, showcasing the brand’s adaptive approach to sustainability.

11 hours ago

Apple Siri settlement: A discretion jolt for ...

Active listening tech offers potential and peril, forcing advertisers to balance innovation with user trust in a privacy-first world, notes Famous Innovations’ CEO.