Raahil Chopra
Aug 19, 2010

Reliance Broadcast Network, CBS Studios International announce JV

Reliance Broadcast Network and CBS Studios International have tied up to form an equally owned joint venture, which will see the creation of three new television channels allowing for programming rights in India. The new joint venture company is called BIG CBS Networks Pvt. Ltd. The channels that will be launched as a part of this JV will be English entertainment channels, customised for Indian viewers. The launch for these channels is expected to be during the fourth quarter of 2010.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

1 day ago

Bachelor pads get a 'Big Billion' reality check

Flipkart’s festive campaign uses AI and humour to nudge bachelors towards upgrading homes—and perhaps improving their dating odds too.

1 day ago

Apollo Tyres replaces Dream11 as Team India jersey ...

Dream11’s deal ended prematurely after the government passed a law banning real-money gaming platforms.

1 day ago

Amazon launches new AI creative partner in ads console

The fully automated ads can be served across products and formats in Amazon’s arsenal, including Sponsored Brands, Sponsored Display, Brand Stores and even the Amazon DSP.

1 day ago

The job of advertising is not to sell

"Be more entertaining. Be more interesting. Be more attention-grabbing. Hit people in the feels,” urges Zac Martin, who challenges advertising’s fixation on persuasion.