Campaign India Team
Jun 10, 2008

Rediff.com introduces comparison shopping

Rediff.com has launched an enhanced version of its Product Search option, which has been upgraded to offer consumers the option of comparison shopping across various categories of products. The enhanced features will now allow users to compare products across brands, features, price points, user ratings and check availability in their city with complete contact details. The service now covers more than 16 product categories under electronics and has also introduced Cars and Bikes as new categories.

Rediff.com introduces comparison shopping

Rediff.com has launched an enhanced version of its Product Search option, which has been upgraded to offer consumers the option of comparison shopping across various categories of products.
The enhanced features will now allow users to compare products across brands, features, price points, user ratings and check availability in their city with complete contact details. The service now covers more than 16 product categories under electronics and has also introduced Cars and Bikes as new categories.

Among the new features is the option of actual market price history which covers the price movement for a period of over 6 months. This feature also lets the users to set a price alert by just entering their email address and setting their target price and the system automatically sends them an alert as soon the price is close to the set target price. If the user wishes to be contacted by the seller for further product information, they can send a free sms to the seller expressing their interest from the system itself. The service is designed to bridge the gap between the offline sellers and the consumers who want to buy products offline but cannot decide on which product to buy and from where.

 

Source:
Campaign India

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