Cheil Worldwide SW Asia announced the appointment of Rajesh Bhatia as head - interactive. Bhatia joins from Euro RSCG 4D where he was president, having set up the marketing services and digital brand since 2007. Prior to Euro RSCG 4D, he has worked with Solutions Digitas, IDC and Onida across digital and consumer marketing domains in a career spanning 17 years.
The agency has also made leadership level appointments for other verticals. Vikas Khanna has come on board as head - activations, and Manish Shukla as head - retail. Khanna joins from G2Rams, where he was VP and branch head.
Shukla, a retail veteran, joins Cheil from Retailscape, an outfit he set up in 1996.
The agency has not yet named a replacement for Alok Agrawal, COO, Cheil WW SW Asia, whose exit was reported late August.
Announcing the appointments across the three verticals, Agrawal said, “The story of our growth trajectory is already known. Nima’s (Namchu) joining has tripled our creative strength. Now with Vikas, Rajesh and Manish on board, our leadership team has become even stronger. This enables us to further capitalise on the demands of the marketplace and take brand Cheil to even greater heights.”
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