Publicis Health appoints Anindya Banerjee as head of creative
Moves from FCB Ulka
Feb 01, 2022 04:22:00 AM | Article | Campaign India Team
Publicis Health has announced the appointment of Anindya Banerjee as head of creative.
At Publicis, he will lead the creative responsibilities for the unit and aim to develop creative offerings, while managing growth, strategy and communications output for the agency.
Banerjee moves from FCB Ulka, where he was executive creative director.
He will report to Dorelle Kulkarni, senior vice president, Publicis Health.
Kulkarni said, “Publicis Health has had tremendous growth momentum in the past year and this is reflected in both our new business wins and our body of work. To keep up this momentum it is important to have a leadership team that brings a diverse perspective and open new avenues for us. Anindya comes with the perfect knowledge of craft and experience which will be invaluable in propelling Publicis Health to the next phase of growth. I look forward to us working together.”
Dheeraj Sinha, CEO, chief strategy officer, South Asia, Leo Burnett, Publicis Health and Publicis Business, added, “Publicis Health has had a fantastic run last year, onboarding some of the biggest brands in the health and pharma industry. It continues to play a pivotal role in our growth plans and to that end, we are committed to bringing on board the best in class talent to the agency. Anindya’s diverse background will bring a unique perspective to the agency and I look forward to some great work in the future.”
Banerjee said, “The scourge of Covid and its terrible aftermath has shown how important health is in the overall well-being of people. I believe health and wellness are going to be the engine drivers of the industry going forward. In that context, Publicis Health is once in a lifetime opportunity for me to be in the right place at the right time.”
With over 26 years of experience, he has also worked with companies like Contract Advertising, Ogilvy, and L&K Saatchi & Saatchi, to name a few.