
Publicis Groupe puts start-ups in focus, brings Drugstore to India
Anil K Nair, CEO, Digital L&K Saatchi & Saatchi to lead team; Praveen Kenneth, CMD, L&K Saatchi & Saatchi, to mentor

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80% Indian shoppers discover new products through ...
Influencers, short-form videos, and messaging have been disrupting how offline retailers sell and scale in India, finds latest study by Meta.
Adobe launches ad making tool for small businesses
Adobe Express for ads supports ad creation for major digital platforms.
Hiroshi Igarashi: ‘Without diversity, creativity ...
Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range of topics relating to creativity and business. Today, it’s the turn of Dentsu’s Hiroshi Igarashi.
From likes to legality: IIGC’s Code of Standards ...
SOUNDING BOARD: With formal contracts, content guardrails, and a taskforce, India’s influencer space has entered a new phase of accountability.