Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Apr 27, 2010
Publicis Ambience creates sunshine world for VIP Superlite
VIP has launched what it claims to be the world's lightest strolley under the brand name 'Superlite' and has unveiled an animation based TVC, created by Publicis Ambience.The TVC aims to position VIP as a 'sunshine brand' and describes little moments of everyday life that are touched by happiness in the presence of a VIP.This is the first TVC by Publicis Ambience on VIP after it won the account post a multi-agency pitch, about 3-4 months ago.WATCH TVC below
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Opinion
Oct 13, 2025
Knocking down new doors to creativity
.png&h=268&w=401&q=100&v=20250320&c=1)
Advertising
Oct 17, 2008
Publicis Ambience bolsters creative team
Just Published
.png&h=268&w=401&q=100&v=20250320&c=1)
Media
1 hour ago
Indian research and insights industry reaches INR ...
While analytics continued to be the fastest-growing segment, custom market research grew 8%, showcasing an appetite for specialised services.
Marketing
2 hours ago
X, Grok and the limits of safe harbour in India
Campaign Explainer: India’s warning over Grok revives advertiser anxieties from 2022, reopening questions of brand safety, platform accountability and Musk-era moderation gaps.
.png&h=268&w=401&q=100&v=20250320&c=1)
Marketing
3 hours ago
A marketer’s roadmap to 2026
Mass appeal is not where most brands are focused anymore. Here are five trends that will shape marketing this year.
Advertising
4 hours ago
WPP Open unveils AI Agent Hub to make 'agency ...
Hub launches with four 'Super Agents'.
