Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
VIP has launched what it claims to be the world's lightest strolley under the brand name 'Superlite' and has unveiled an animation based TVC, created by Publicis Ambience.The TVC aims to position VIP as a 'sunshine brand' and describes little moments of everyday life that are touched by happiness in the presence of a VIP.This is the first TVC by Publicis Ambience on VIP after it won the account post a multi-agency pitch, about 3-4 months ago.WATCH TVC below
Contact Customer Support at
[email protected]
or call+91 22 69489600
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Once driven by essentials, quick commerce is now finding its fastest growth in fashion, gifting, décor and frozen foods—reshaping how India shops on impulse, well beyond metros.
Panel includes Sabyasachi, Anjolie Ela Menon, and international figures for Masterstroke awards launching in February.
He will work closely with the company’s leadership to shape strategic direction, particularly around partnerships, growth metrics and long-term value creation.
Joining WPP in 2013 as GroupM’s South Asia CEO, he had taken this role in 2017.