Scarecrow Communications has roped in Pravin Sutar as senior creative director (art) for its Mumbai office. With this development, the art department at the agency is divided into three groups, headed by Sutar, Kapil Tammal (ECD) and Anjali Rawat (ECD). Tammal also heads Scarecrow Designs as design director.
Sutar joins the agency from Geometry Global (Malaysia).
Manish Bhatt, founder director, Scarecrow Communications, said, “His experience in a digitally advanced nation like Malaysia and his stint at Geometry Global, with an experience in digital, activations and shopper marketing, will add to Scarecrow’s expertise in creating communication for e-commerce brands.”
Sutar said, “To begin with, I'm happy to be back home. I'm really excited and ready to apply all my experiences and learning of three years of the challenging, yet interesting South East Asia market, for the brands here in Mumbai.”
He has also worked with FCB Ulka, Everest, Publicis Ambience, McCann, Contract and Leo Burnett.