Seal has been mandated to head marketing for Life OK.
Pratik Seal has joined the Star India network. As vice president - marketing, a role he embarked on in October 2012, he will head marketing for Star's second GEC, Life OK.
Seal confirmed the news to Campaign India.
In his previous assignment, he headed marketing for mobile handset brand Micromax in a stint that lasted close to three years.
In his 16-year career, Seal has been part of Samsung, Vodafone, Lowe Lintas and Draftfcb-Ulka.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.png&h=268&w=401&q=100&v=20250320&c=1)
Its new campaign calls time on tech talk and hidden terms, questioning whether AIoT is clarity—or just clever marketing.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
INSIDE THE AD: In a market obsessed with speed and cashback, Airtel Payments Bank’s latest campaign urges Indians to slow down—and bank smarter.
This year, SMARTIES India awarded 86 campaigns for creativity, purpose and proven business impact.
The short film, conceptualised by Maitri Advertising Works for Mathrubhumi, has already sparked significant public debate.
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
