Piyush Pandey, executive chairman and national creative director of Ogilvy & Mather India and South Asia will head the Craft jury at this year’s Spikes Asia Festival. Pandey became the first Asian to be president of a Cannes Lions jury in 2004.
“A legend not just in India but around the world, Piyush knows all about winning awards as well as judging them. We are truly delighted to have him join us in Singapore to lead the Craft jury,” said Philip Thomas, CEO of Cannes Lions, who together with Haymarket Media, organise Spikes Asia. Haymarket Media publishes Campaign India.
Commenting on his appointment, Pandey said, “It is an honour to be invited to chair the Craft jury at Spikes Asia 2009. We will try our best to ensure that the best work wins.”
The Craft jury will reward the excellence of craft technique in Print and TV/Cinema advertising over and above the creative idea of the work.
Categories will include best use of animation, special effects and computer animation, best use of film direction and cinematography and best use of music in the TV/Cinema categories. Entrants can also submit Print ads for consideration in best use of copywriting, illustration and photography. Both TV/Cinema and Print work can also be judged in best art direction.
Visit the Spikes site for more information regarding the newly launched Spikes Asia Festival. Entries are now open.
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