Campaign India Team
Feb 17, 2017

Picks of the Week: Tanishq, Tata Tea

Tanishq celebrates the father-daughter bond, while Tata Tea brings back 'Jaago re'

Picks of the Week: Tanishq, Tata Tea

Two pieces of work by the MullenLowe Lintas Group stand out as our 'picks' this week. 

Tanishq's (conceptualised by Lowe Lintas) multilingual film shows six different situations between a father and his daughter just before a wedding.

Tata Tea's 'Jaago Re 2.0' (conceptualised by Mullen Lintas) urges people to wake up before the alarm as it wants people to pre-act and prevent issues from developing.

 

Also read:

 

 

Source:
Campaign India

Related Articles

Just Published

2 hours ago

Spinny acquires Haymarket’s automotive titles in India

Haymarket Media India to focus on sustainable growth in its non-automotive portfolio.

2 hours ago

Spikes Asia 2025 shortlists announced

Australia and India are the top contenders with the most shortlisted entries.

3 hours ago

Taboola-Microsoft partnership completes 10 years

The digital advertising platform player starts serving ads on Microsoft Outlook and 365 applications.

5 hours ago

AI’s strength lies in augmenting and not replacing ...

Digital-native industries are embedding AI seamlessly into their operations unlike the legacy sectors, finds ASCI Academy report.