Advertising
Campaign India Team
Jun 03, 2020

Pepsi adds Sonu Sood to 'swag stars'

Releases film featuring the actor

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Apollo Tyres replaces Dream11 as Team India jersey sponsor

1 Apollo Tyres replaces Dream11 as Team India jersey sponsor

Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

2 Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

Nike flips the script: From action to intention

3 Nike flips the script: From action to intention

GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

4 GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

Jonty Rhodes dives into cashback chase

5 Jonty Rhodes dives into cashback chase

AI’s double-click: More speed, less soul?

6 AI’s double-click: More speed, less soul?

Arjun Kapoor’s meme face becomes ‘Call Me Chunky’s’ ace

7 Arjun Kapoor’s meme face becomes ‘Call Me Chunky’s’ ace

Kia's Sonet embarks on a journey of uncharted thrill

8 Kia's Sonet embarks on a journey of uncharted thrill

Microdramas test India’s appetite for stories in 120 seconds

9 Microdramas test India’s appetite for stories in 120 seconds

Retail One kiosks put Nestlé’ Professional’s growth recipe to test

10 Retail One kiosks put Nestlé’ Professional’s growth recipe to test

Related Articles

Sonu Sood and Shyam Steel aim to make a house representing India
The Work
Jan 31, 2023
Campaign India Team

Sonu Sood and Shyam Steel aim to make a house ...

Dandera to get Sonu Sood as brand ambassador
Advertising
Sep 02, 2022
Campaign India Team

Dandera to get Sonu Sood as brand ambassador

Dabur Honey takes Sonu Sood on its purity trail
The Work
Aug 17, 2022
Campaign India Team

Dabur Honey takes Sonu Sood on its purity trail

Pepsi moments don’t wait—and neither do we: Cathy Graham Kidd
Advertising
Mar 27, 2025
Vinita Bhatia

Pepsi moments don’t wait—and neither do we: Cathy ...

Just Published

MRUCI greenlights readership survey pilot amid leadership change
Advertising
27 minutes ago
Campaign India Team

MRUCI greenlights readership survey pilot amid ...

Vikram Sakhuja is elected as the non-profit’s chairman, Dhruba Mukherjee named vice-chairman

Travel signals redefined as India becomes advertisers’ new test market
Advertising
1 hour ago
Vinita Bhatia

Travel signals redefined as India becomes advertiser...

Unpromptd joins forces with Agoda to pitch travel intent as a premium proxy for consumer demand, pushing brands to rethink digital spends.

Indian consumers tilt toward homegrown brands as loyalty drivers shift
Marketing
2 hours ago
Campaign India Team

Indian consumers tilt toward homegrown brands as ...

58% of consumers favour local or small businesses in a Rukam Capital report, with 76% valuing authentic communication and innovative solutions addressing everyday needs.

Romance, rings and a remix: Indriya flips the script
Advertising
2 hours ago
Campaign India Team

Romance, rings and a remix: Indriya flips the script

Indriya’s festive campaign with Aditi Rao Hydari and Siddharth blends intimacy, jewellery and a reimagined classic, rethinking how brands frame modern romance.