Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Feb 17, 2022
Our advertising business has been a strong contributor to our global growth: Paul Sigaloff, Yahoo
Yahoo has elevated Paul Sigaloff as vice president, head of APAC. Campaign India chats with him to learn about his plans for the Indian market, detailed advertising avenues, strategies to grapple a cookie-less world, and the potential of the Metaverse
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Marketing
Nov 14, 2025
Yahoo DSP launches CTV ads in brand first
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
8 hours ago
Numero Uno charts a renewed path after operational ...
Following an operational disruption earlier this year, the renewed brand direction focuses on resilience, intent and community connection.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Marketing
11 hours ago
The new frontier in brand storytelling
IAA India and Snapchat brought together agencies and creators for a hands-on look at AR’s growing role.
Advertising
11 hours ago
Cross-screen analysis reveals major incremental ...
Here's something that might surprise media planners: when someone watches live sports on their TV, and someone else watches on their phone, they're probably not the same person switching devices. They're actually different audiences.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
11 hours ago
The Family Man S3 drives expansive multi-platform ...
Amazon Prime Video and WPP OpenDoor executed a multi-platform rollout for The Family Man Season 3, integrating the series into everyday viewer environments.
