Advertising Digital
Noel D'souza
Feb 17, 2022

Our advertising business has been a strong contributor to our global growth: Paul Sigaloff, Yahoo

Yahoo has elevated Paul Sigaloff as vice president, head of APAC. Campaign India chats with him to learn about his plans for the Indian market, detailed advertising avenues, strategies to grapple a cookie-less world, and the potential of the Metaverse

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