Campaign India Team
15 hours ago

Oppo India spotlights creators in ‘Make Your Moment’ campaign

Oppo India’s latest Find X9 Series campaign showcases how modern storytellers use personal perspectives to elevate everyday moments.

Oppo India spotlights creators in ‘Make Your Moment’ campaign

Oppo India has launched its ‘Make Your Moment’ campaign to introduce the Oppo Find X9 Series, positioning the devices as tools for creators who prioritise authentic expression. The campaign focuses on a generation that values emotion over perfection and uses everyday scenes to shape meaningful visual stories. Designed for India’s varied and vivid visual landscape, the Find X9 Series emphasises imaging capability, performance and design.

The brand film follows a series of intimate moments captured by new-age creators. A protagonist pauses during the office rush to record a quiet interaction between a guard dog and an employee. At a seaside promenade, while many turn their cameras towards the sunset, one creator zooms in on a girl blowing bubbles in the soft evening light. A pottery workshop scene shows two friends absorbed in their craft while another observer captures their connection as a memory.

The narrative also includes a father documenting his child’s reaction to fireworks and a daughter filming her mother’s energy at a concert. Each story underlines the message that perspective shapes storytelling, with the Find X9 Series designed to articulate that perspective with clarity and depth.

The film has been released across digital platforms and OTT channels to ensure nationwide visibility. Sushant Vashistha, head of product and digital marketing at Oppo India, said the campaign reflects Oppo’s ethos and highlights creators who use technology to express distinct viewpoints. He noted that the Find X9 Series aims to set a benchmark for flagship experiences in India.

The Find X9 Series includes the Find X9 and Find X9 Pro and introduces a Hasselblad co-engineered camera system, extended battery performance and ColorOS 16. Key imaging features include a 200MP Hasselblad Telephoto Camera, the first True Colour Camera in the industry, Real-Time Triple Exposure HDR and 4K 120fps Dolby Vision HDR video recording. Tailored for Indian use cases, the system is calibrated for local skin tones, festival colours and varied lighting conditions. The series is available from INR 74,999.

 

Source:
Campaign India

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