On Storyboard: Cadbury Dairy Milk's new brand launch

This week, Cadbury India begins the year on a sweet note with Cadbury Dairy Milk Silk and gives Storyboard an exclusive look at the new brand launch.From Yashraj Films on Sony to new number 1 Colors, we map 2010 for Hindi general entertainment channels.Find out how Idea's Talk For India effort fared, watch a new Shots Spot, go behind the strategy for EBay's new campaign and meet the winners of the Storyboard Auto Commercial of the year.Catch all this only on Storyboard at 8:30 am on Saturday, 11:30 am on Sunday and 7:00 pm on Tuesday on CNBC TV18.

by Campaign India Team