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On this week's Storyboard, know how O&M's Piyush Pandey hands over the reins to Gen Next and the plans to bring about a younger, fresher Ogilvy. Find out the telecom sector's survival strategies, especially with the entry of the latest player, Tata Docomo. Also, get all your questions answered about the impact of the Microsoft-Yahoo! deal on the online ad business.
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OpenAI’s first India push makes AI sound local, accessible and aspirational, but creative choices reveal gaps between cultural intent and execution.
Totalling $25 billion higher than Netflix’s bid, analysts say whichever company ultimately secures WBD will gain a decisive advantage in the streaming wars.
Under-16 digital behaviour in Australia is about to change, and ripple effects for brands will be everywhere.
Kotak Life’s latest ad reframes retirement as reinvention, using a mirror monologue to tackle India’s chronic tendency to postpone long-term planning.