Ogilvy & Mather wins UPS global biz

Ogilvy & Mather Worldwide has been appointed as the global communications partner of UPS, following
a selection process which narrowed down the choices from eight global networks over a six month period.

Speaking on the win, Miles Young, CEO of Ogilvy & Mather Worldwide, who led the pitch process, said: "This is fabulous news for Ogilvy.  We are thrilled, excited, exhilarated.  UPS set a very high bar for this decision, which is of considerable strategic importance for them.  We won on the basis of some outstanding thinking and with a truly global effort. UPS is a company we admire greatly, with a strong value system and a commitment to excellence.  We look forward to a long and successful collaboration.”

On the India implication of the win, an Ogilvy spokesperson said, “Ogilvy will be handling UPS on a global basis.  Specific efforts by market are not yet available.”