Advertising Marketing
Surekha Ragavan
Dec 21, 2022

Ogilvy Asia co-CEOs on the shift of ‘great’ creativity, tech layoffs, and more

Chris Reitermann and Kent Wertime sit down with Campaign Asia-Pacific to ponder the future of creativity in a sales-driven environment; the effects of tech layoffs for the agency world; and the unavoidable embrace of sustainability consulting

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Birla Opus Calista showcases stain resistance in new campaign

1 Birla Opus Calista showcases stain resistance in new campaign

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

2 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

3 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

4 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Johny Lever features in KFC’s new Feastival campaign

5 Johny Lever features in KFC’s new Feastival campaign

Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

6 Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

Kinder Joy launches DC-themed Funko Pop! collection in India

7 Kinder Joy launches DC-themed Funko Pop! collection in India

Livpure selects Weber Shandwick as communications partner

8 Livpure selects Weber Shandwick as communications partner

Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership

9 Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership

Lego Christmas ad spotlights power of play with classic Lionel Richie tune

10 Lego Christmas ad spotlights power of play with classic Lionel Richie tune

Related Articles

Ogilvy elevates Kent Wertime to oversee experience unit under Ogilvy One brand
Advertising
Mar 18, 2024
Alison Weissbrot

Ogilvy elevates Kent Wertime to oversee experience ...

Ogilvy appoints co-CEOs in APAC as Paul Heath heads for NYC
Advertising
May 05, 2016
Emily Tan

Ogilvy appoints co-CEOs in APAC as Paul Heath heads ...

Laurent Ezekiel named Ogilvy CEO, Devika Bulchandani moves to WPP COO
Advertising
Sep 05, 2025
Shauna Lewis

Laurent Ezekiel named Ogilvy CEO, Devika Bulchandani...

Ogilvy unifies social media offering in 16 APAC markets
Media
May 20, 2025
Nikita Mishra

Ogilvy unifies social media offering in 16 APAC markets

Just Published

Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs
Advertising
6 hours ago
Gideon Spanier

Omnicom reveals huge agency shake-up, unveils new ...

Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.

The quiet rise of story-driven short video in India
Digital
9 hours ago
Campaign India

The quiet rise of story-driven short video in India

Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.

Chaka Sobhani set for new role after Omnicom acquires IPG
Advertising
10 hours ago
Will Green

Chaka Sobhani set for new role after Omnicom ...

Sobhani is currently president and global chief creative officer at DDB Worldwide.

FCB's Tyler Turnbull set to be appointed CEO of McCann Worldgroup
Advertising
10 hours ago
Will Green

FCB's Tyler Turnbull set to be appointed CEO of ...

Move comes after Omnicom acquired IPG last week.