Alison Weissbrot
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Omnicom consolidates creative agencies globally ...
EXCLUSIVE: Led by former TBWA Worldwide CEO Troy Ruhanen, OAG aims to scale innovation and knowledge sharing across the holding company’s creative networks.
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Pfizer moves creative from IPG to Publicis after ...
Pharma giant consolidates global creative business with Publicis months after splitting duties between the two holding companies last May; IPG retains PR and health briefs.
Ogilvy elevates Kent Wertime to oversee experience ...
EXCLUSIVE: Wertime will lead the new global division alongside his dual role as co-CEO of Ogilvy APAC
IPG declines in 2023, targets flat 2024 as last ...
Asia-Pacific led Q4 revenue declines due to dips in China and Japan. CEO Philippe Krakowsky estimates the holding company will invest roughly $80 million in AI this year
Omnicom meets 2023 guidance, eyes investments in AI
CEO John Wren resists pegging a number to Omnicom’s AI investment after a series of announcements from his peers
PHD retains HP’s global media account
The retention continues a relationship that began in 2009
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