New Business League: September 2020 update

Which creative and media agencies are leading the list?

Nov 08, 2020 06:15:00 AM | Article | Campaign India Team Share - Share to Facebook

The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3.
 
Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to greg@rthree.com. 
 
CREATIVE AGENCY LEAGUE
 
Rank This MonthRank Last MonthAgencyRecent WinsEstimated YTD Win Revenue (crore)Recent LossesEstimated Overall YTD Win Revenue (crore)No. of wins
11DDB Mudra GroupAdani Airport, Tata Steel Project, McDonald's North & East - Digital, Indospace98.3 96.347
22McCann WorldgroupNASSCOM Project, Dr. Lal Path Lab25.3 25.319
35Wunderman ThompsonAMFI Project, Hero Electric Project, Aster Hospital, Indusind Bank Project22.9Hershey19.659
43Havas WorldwideHarman - Jbl & Hk, William Grants, Vivo Project16.2 1.6234
54VMLY&RNesterra, Oki Games, Oki LED, Colgate Commerce, Edelweiss Project, IDFC First Project15.4 15.421
66WATConsultTVS Motors, SBI Bank (ORM), Vega, Meyer Vitabiotics digital, Nobel Hygiene digital12.1 12.17
748The WombUpGrad Education pvt, Reliance Retail, Rupeek10.7 10.711
87DentsuMobile Premier League14.8Harman - Jbl & Hk10.46
99L&K Saatchi & SaatchiReliance Digital, Hettich, Practo, Abbott Consumer Pharma8.6 8.29
108Leo BurnettProvident Housing, Yes Bank Project, Woodcraft India Pvt Ltd Project7.6 7.516
1110IdeateLabsTATA Tele Business Services, UTI Mutual Fund, TransUnion CIBIL6.7 6.75
1211MullenLowe Lintas GroupOLX Jobs, Veggie Clean, SkinKraft Project, Hershey6.9Astral Poly Technik5.520
1312ARM WorldwideMTV5.4 5.41
1413IsobarDanone digital, Max Bupa Digital, Diageo Brands4.6 4.63
1514MirumWileyNXT (Social Media), Silver Arrows and Bimamitra3.4 3.42
1616BBDOHP Project, Yes Bank, Idea Projects, HUL (V Wash)3 39
1715GozoopOppo digital, SterloMax2.7 2.72
1819OgilvyCars24 services, Mobile Premier League Project7.1 2.18
1917Blue VectorVolvo Social Media2 21
2018DViO DigitalMcDonald's digital2 21
     2020(Jan-Aug)280.5353
     2019(Jan-Aug)448.7334
     YoY Comparison:37.50%5.70%
 
MEDIA AGENCY LEAGUE
 
Rank This MonthRank Last MonthAgencyRecent WinsEstimated YTD Win Revenue (crore)Recent LossesEstimated Overall YTD Win Revenue (crore)No. of wins
11Havas MediaTransforming Rural India Foundation+Bill Gates Foundation, JBL India, Norton Lifelock Antivirus AOR, GITAM University23.1Emirates Airlines22.114
26Dentsu XBenetton Digital, Association of Mutual Funds, Toyota Kirloskar Motor Project18.4Axis MF17.413
34StarcomPharmeasy, Apica Group (ANA Oils), Cholayil, Udemy, Metro, UpGrad23.3Sun Pharmaceutical Industries17.215
43PHDDiageo, Aasaan Job14.3 14.34
55MediacomDabur Digital, Lionsgate, Citro ën, Hasbro, Malabar Gold & Diamonds, Uber13.4Mobile Premier League129
62ZenithMobile Premier League, Marico, ITC Store11.4 11.412
78WavemakerCargill, Sun Pharmaceutical, Mondelez Int'l, Red Bull, Religare Health Insurance13.5ITC9.85
89Lodestar UMEmirates Airlines3.4 3.43
97MindshareTI Cycles, Alchem International, TCS iON, D'Decor, Kellogg, Wellman, WILDCRAFT17.9Pharmeasy2.712
1010KinnectBausch + Lomb Digital1.7 1.71
1111PerformicsMobile Premier League (MPL) Digital Media1.7 1.71
1212GozoopSterloMax1.4 1.41
1313ClevertizeeBay1 11
1414Madison MediaDr. Fixit0.3 0.31
1515iProspectVFS Global0.3 0.31
16 InitiativeMeesho, Cred0.3 0.31
1716CaratFMCG Client0.8 03
1817EssenceFacesCanada, Games24x71.7UpGrad-0.42
1918OMD MudraMaxSAP1Carapelli Firenze-2.12
     2020(Jan-Sep)104.988
     2019(Jan-Sep)287.5133
     YoY Comparison:-63.50%-33.80%

 

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