Campaign India Team
Nov 17, 2020

Nepali daily Nepal Samacharpatra changes its masthead for new year

This is the first time the newspaper has changed its masthead since inception in 1996

The changed masthead (above) and the regular masthead
The changed masthead (above) and the regular masthead
Nepal Samacharpatra, a national daily in Nepal, redesigned its masthead to commemorate the country's original ‘Ranjana Lipi’. This was done on the occasion of Newari New Year Day, also celebrated as Mha Puja. This is the first time the newspaper has made changes to its masthead since its inception in 1996.
 
This initiative by Nepal Samacharpatra aimed to remind and connect the next generation Nepali youth to the country's rich history, tradition and cultural values. The Ranjana Script (Lipi), was developed in the 11th century by Newar people – the indigenous people of Kathmandu Valley – and is Nepal’s formal script registered in the United Nations. 
 
Kapil Kafle, editor, Nepal Samacharpatra, said, "We wanted to wish Happy New Year in our native, original script. We also wanted to share with the newer generations the beauty of this calligraphic script."
 
 
Source:
Campaign India

Related Articles

Just Published

12 hours ago

WPP issues shock profit warning as revenues now set ...

Share price dives on unscheduled trading update.

13 hours ago

Green isn’t a colour — it’s a claim you prove

As eco-fatigue sets in, brands faking green credentials risk losing more than trust — they risk losing the plot entirely.

18 hours ago

Scroll less, sniff out the truth first

Bark Out Loud’s new campaign warns pet parents: don’t swap science for social hearsay when it comes to pet care.

18 hours ago

Influence, interrupted: How India’s creator economy ...

From content to commerce, influencer marketing in India is maturing into a data-led, tech-sustained, outcome-driven growth engine.