Campaign India Team
Jan 21, 2009

NDTV Convergence partners Affle

NDTV Convergence, the online arm of NDTV has joined hands with Affle, a mobile media company, to power advertising on its mobile portal, NDTV Active.This partnership would ensure that NDTV Convergence creates significant revenues from monetizing the growing traffic on NDTV Active.

NDTV Convergence partners Affle

NDTV Convergence, the online arm of NDTV has joined hands with Affle, a mobile media company, to power advertising on its mobile portal, NDTV Active.

This partnership would ensure that NDTV Convergence creates significant revenues from monetizing the growing traffic on NDTV Active.

Sanjay Trehan, CEO, NDTV Convergence said "We believe that this partnership will be a springboard to capture wider, more engaged audiences and maximize financial growth on the mobile platform. Affle has the combination of an excellent team, superior technology, innovative ad formats and an amazing understanding of the mobile market."

Users can access NDTV Active by going to http://mobile.ndtv.com from their mobile phone browser on GPRS enabled handsets.

Source:
Campaign India

Related Articles

Just Published

11 hours ago

ABP Network joins the creative bandwagon with ‘ABP ...

The content division will create pan-Indian stories for audiences globally

11 hours ago

Hindware showcases smart range of bathware with ...

Watch the film conceptualised by MagicCircle Communications

12 hours ago

P&G's Pampers gets fathers to share the parenting load

Watch the film conceptualised by Leo Burnett India here

14 hours ago

Unilever inclusivity plan to tackle living wage, ...

CEO Alan Jope said commitments to address social inequality "will make Unilever a better, stronger business", and pushed for "collective action" in addressing widening social divides