Nandani Creation appoints Madhuri Dixit as brand ambassador

Nandani Creation has announced the appointment of actor Madhuri Dixit as brand ambassador. 

 

Dixit will promote the company’s ‘Jaipur Kurti’  and ‘Desi Fusion by Jaipur Kurti’ through in-store visual branding (electronic and print) along with digital media advertisements.

 

Anuj Mundhra, chairman and managing director, Nandani Creation, said, “We are delighted to have Madhuri Dixit as the face of our brands. Madhuri Dixit shares a strategic synergy with our brand. We believe this partnership will help us to connect better with our customers and communicate our brand's philosophy. This association will also catalyse our geographical expansion and new product designs.”