Mudra Connext wins Wipro Consumer Care & Lighting biz

Mudra Connext has won the integrated media duties for Wipro Consumer Care & Lighting (WCCLG). Connext will handle Wipro brands in new categories such as Wipro Lighting, Sugar Substitute and Liquid Detergent. The other part of media business of WCCLG is handled by Lodestar Universal.

by Campaign India Team

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