Media
Campaign India Team
Jun 23, 2009

Mudra Connext wins Wipro Consumer Care & Lighting biz

Mudra Connext has won the integrated media duties for Wipro Consumer Care & Lighting (WCCLG). Connext will handle Wipro brands in new categories such as Wipro Lighting, Sugar Substitute and Liquid Detergent. The other part of media business of WCCLG is handled by Lodestar Universal.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Birla Opus Calista showcases stain resistance in new campaign

1 Birla Opus Calista showcases stain resistance in new campaign

Why Shah Rukh Khan still rules India’s brand universe at 60

2 Why Shah Rukh Khan still rules India’s brand universe at 60

ICC World Cup: Where does women’s cricket stand after historic win?

3 ICC World Cup: Where does women’s cricket stand after historic win?

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

4 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

WPP brings in McKinsey to advise on strategic review

5 WPP brings in McKinsey to advise on strategic review

McCann hits the right note with Hero Splendor’s life symphony

6 McCann hits the right note with Hero Splendor’s life symphony

Agencies must prove ROI, not just impressions

7 Agencies must prove ROI, not just impressions

Brands must back women’s sport’s future, not just fame

8 Brands must back women’s sport’s future, not just fame

Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

9 Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

Snapchat’s ad bet finds an ally in IAS as inbox ads redefine engagement

10 Snapchat’s ad bet finds an ally in IAS as inbox ads redefine engagement

Related Articles

Local pitches dominate India’s media account landscape in H1 2025: COMvergence
Advertising
Oct 01, 2025
Campaign India Team

Local pitches dominate India’s media account ...

Pratap Bose, founder of The Social Street, passes away
Advertising
May 10, 2023
Campaign India Team

Pratap Bose, founder of The Social Street, passes away

Persistent gets Wipro's Gurvinder Sahni
Digital
May 15, 2023
Campaign India Team

Persistent gets Wipro's Gurvinder Sahni

Experience Commerce retains Wipro’s digital mandate
Digital
Jun 22, 2022
Campaign India Team

Experience Commerce retains Wipro’s digital mandate

Just Published

Tata Motors presents production-ready Sierra for new era
Advertising
36 minutes ago
Campaign India Team

Tata Motors presents production-ready Sierra for ...

It marks the return of the SUV with updated design and cross-industry collaborations.

Flam and Hyundai unveil haptic mixed reality experience for Hyundai Venue
Advertising
2 hours ago
Campaign India Team

Flam and Hyundai unveil haptic mixed reality ...

This mixed reality ad for will allow users to not just see, but also feel, the innovation behind the car.

GrowthJockey’s Intellsys introduces AdGPT to advance marketing decisions
Advertising
1 day ago
Campaign India Team

GrowthJockey’s Intellsys introduces AdGPT to ...

The prescriptive ad intelligence system is designed to help marketers shift from data analysis to actionable decisions.

Reebok and Dove unveil limited-edition ‘Reborn Stronger’ collaboration
Advertising
2 days ago
Campaign India Team

Reebok and Dove unveil limited-edition ‘Reborn ...

The limited-edition collection is inspired by resilience and the process of rebuilding.