Campaign India Team
Jul 25, 2022

MSL India appoints Ajit Pai, Shreela Roy, and Rajesh Narwankar

Pai moves from Adfactors PR, Roy moves from Genesis BCW, whereas Narwankar joins from PwC

From left: Ajit Pai, Shreela Roy, and Rajesh Narwankar
From left: Ajit Pai, Shreela Roy, and Rajesh Narwankar
MSL India (Publicis Groupe’s Strategic Communications and Engagement Firm), has announced three key leadership appointments. 
 
Ajit Pai has been appointed as vice president and lead - MSL Bengaluru. In his new role, he will be leading and responsible for strengthening client relations in the South. He moves from Adfactors PR, where he was group head. 
 
Shreela Roy has joined as vice president, Mumbai and lead - FinCom practice. She moves from Genesis BCW, where she was director for corporate and financial practice. 
 
The agency has also appointed Rajesh Narwankar as vice president and head of talent and culture.
 
In his new role, Narwankar will lead resource management and enforce innovative talent movement processes to create a sustainable people infrastructure. He moves from PwC, where he was associate director - human capital. 
 
Amit Misra, CEO, MSL South and South East Asia, said, "I am delighted to welcome Ajit, Rajesh and Shreela to MSL. Their collective experience, talent and expertise will be a core ingredient in building a dynamic business environment and furthering our growth. I am confident that their addition to the team will compliment our operations and help us continue enhancing impact for our clients and colleagues." 
 
In a career spanning over 17 years, Pai has also worked at Edelman, APCO Worldwide and BCW. Roy, on the other hand, has a career spanning over 15 years. She has also worked at Hill+Knowlton Strategies, Edelman, Ketchum Sampark, and HDFC Life, among others. With over 15 years of experience, Narwankar has also worked with companies like PwC, Leo Burnett, Edelman and BMR Advisors. 
 
Source:
Campaign India

Related Articles

Just Published

3 days ago

Campaign roundup: Week of 20 October

The latest ad films and campaigns from brands like District by Zomato, CRIF India, Himalaya BabyCare, Episoft, House of Glenfiddich, Cumin Co. Scalefusion, and more, in our weekly roundup.

Oct 17, 2025

When the sellers of joy become its custodians

Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.

Oct 17, 2025

Five rules for crafting a high-impact festive campaign

As festive ad clutter peaks, reward-led engagement — with experiential incentives, gamified participation, and frictionless redemption — can help brands cut through noise.

Oct 17, 2025

When creativity meets code: The human algorithm problem

As gen AI powers faster campaign production, marketers confront a new paradox — efficiency at the expense of emotion, and originality lost in translation.