The Media Research Users Council India held its 26th annual general meeting on 29 September during which Pratap Pawar, chairman, Sakal Media was re-elected as chairman.
Shashi Sinha, CEO, IPG Mediabrands, will continue as vice chairman.
Two new members have also been appointed to the board of governors:
Sejal Shah, managing partner and head, Publicis Media Exchange (PMX - Mainline)
Sivakumar Sundaram, chairman, executive committee, Bennett, Coleman & Co. (BCCL)
Pawar said, “First of all, I congratulate and welcome our newly appointed board members. We look forward to their valuable ideas and suggestions especially in these aberrant times. MRUCI has always been at the forefront in advancing the cause of media research in India and we will continue to serve this cause and provide the industry and our members in particular a robust and reliable media research.”
Sinha said, “The media and advertising industry is slowly, but steadily getting back on track. Our focus will be to work towards re-launching the IRS study at the earliest taking into consideration the ground realities, and to further enhance the IRS and its offering in the new normal world.”