Campaign India Team
Jul 31, 2009

Microsoft, Yahoo ink ten year revenue sharing deal

Microsoft and Yahoo have announced a historic revenue sharing deal that will see the two online giants collaborate over the next ten years. The pact essentially means that while Yahoo’s search will be powered up by Microsoft’s newly launched search engine Bing; Yahoo, on its part, will sell inventory for both companies. Additionally, under the terms of the agreement, Microsoft will be paying Yahoo 88% of all the revenue generated through search activity on both Yahoo and Bing.

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