Campaign India Team
Jan 29, 2015

MediaCom appointed Urban Ladder’s media AoR

Account won following multi-agency pitch

MediaCom appointed Urban Ladder’s media AoR
Urban Ladder has appointed MediaCom as its media AoR. The account was won following a multi-agency pitch. Motivator and OMD India were part of the pitch.
 
Rajiv Srivatsa, COO and co-founder, Urban Ladder, said, “For the last couple of years, our marketing has been primarily through digital media. We are now excited to reach out to a larger audience and communicate our design philosophy and vision of making millions of Indian homes beautiful. We believe that Mediacom's expertise across media platforms will be of immense help in brand Urban Ladder's journey.”
 
Sriram Sharma, general manager - South, MediaCom India, commented, “We are thrilled to partner with Urban Ladder. The team is excited and is looking forward to working with one of the fastest growing startups in the country that is redefining the way Indian homes look."
 
Source:
Campaign India

Related Articles

Just Published

25 minutes ago

Dentsu India offices raided amid allegations of ...

The Enforcement Directorate seized cash, gold, and documents in an alleged embezzlement case that also involves Suumaya Industries.

1 hour ago

Meta meltdown: How agencies are coping with social ...

SOUNDING BOARD: Campaign explores how the recent Instagram, Facebook, and WhatsApp outage stalled campaigns and has once again sparked debates about over-reliance on these platforms.

6 hours ago

WPP and Universal Music Group partner to connect ...

This partnership will enable WPP clients to connect with audiences worldwide through music-focused campaigns built around data-driven insights.

6 hours ago

Uber India’s #SafetyNeverStops campaign tackles a ...

Nine witty films turn everyday safety challenges faced by women into humorous narratives, sparking conversations around women’s safety with Uber.