Campaign India Team
Oct 31, 2017

McDonald's India bites into the burger emoji buzz

Unwilling to cede advantage to rival KFC India, the fast food major responds with a video conceptualised by Leo Burnett

McDonald's India bites into the burger emoji buzz
This tweet has set the internet on fire. It refers to Google's emoji for a burger placing cheese at the bottom. 
CEO of Google, Sunder Pichai's response just added fuel to it. 
KFC India took a slice of the action with this tweet.
And now, McDonald's India has used that fire to cook up a video to promote its own burgers.  
(This story has been updated at 00:30 hours on November 1)
Campaign India

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