Maxus has appointed Nathan Cook as Apac head of trading, replacing Simon Porter, who moves to the Maxus global team as deputy global trading director. Cook moves from Maxus Australia, where he was the national trading director.
Ajit Varghese, CEO, Maxus Apac, said, “Nathan is an excellent and deserving candidate to advance into this role, bringing a proven track record in driving value for clients and several years of experience in Australia, a key market for Maxus. He has a wealth of cross-category experience and his calm, focused approach will prove a great asset for managing both internal and external stakeholders across cultural regions.”
“At Maxus, we strive to offer our star performers exciting career opportunities within the group and Nathan more than meets the criteria,” he added.
Cook said, “The Asia Pacific region is the fastest evolving market in terms of consumer behaviour and media landscape and I am very excited to be part of a world-class team helping lead clients through this change. Simon Porter has built a fantastic trading product with the support of his team and I look forward to continuing to build upon this great foundation.”
In his new role, Cook will be working closely with GroupM Apac executives Nick Binns (CIO), Anita Munro (regional trading director) and Scotty Ho (associate trading director), informed an agency statement.
Binns said, “I look forward to working closely with Nathan in his new regional trading role. He brings highly valuable trading experiences and learnings from Australia, which I know he’s now excited to apply across Asia.”
