Campaign India Team
Jul 21, 2010

Maxus Mumbai bags Parle

Maxus Mumbai has been appointed the media agency of record for Parle Products Pvt. Ltd. Incumbent agency TME, Lodestar, Madison and Karishma (Lintas) took part in the pitch."We were quite keen to handle the account since sometime and our ability to integrate the traditional and new media through 'Relationship Media' approach found favour. Proud to have Parle amongst our prestigious clientele and we would love to partner them in their future growth," said Ajit Varghese, managing director, Maxus India.

Maxus Mumbai bags Parle

Maxus Mumbai has been appointed the media agency of record for Parle Products Pvt. Ltd. Incumbent agency TME, Lodestar, Madison and Karishma (Lintas) took part in the pitch.

"We were quite keen to handle the account since sometime and our ability to integrate the traditional and new media through 'Relationship Media' approach found favour. Proud to have Parle amongst our prestigious clientele and we would love to partner them in their future growth," said Ajit Varghese, managing director, Maxus India.

The agency's roster of clients includes Vodafone, Nokia, TataSky, Hero Honda, Dabur, Perfetti, Titan, Bajaj Allianz, Fiat, Seagrams, etc. among others.

Source:
Campaign India

Related Articles

Just Published

12 hours ago

Cannes Lions 2020 cancelled: Indian adland reacts

Some believe learnings will be missed while some call for work to be celebrated with an online event

14 hours ago

Cannes Lions not to be held in 2020

Festival scheduled to return in June 2021

15 hours ago

Weekend Wrap: 3 April 2020

In the news: ASCI, Media Mantra, Ogilvy, The BlueBeans, Ventes Avenues

15 hours ago

Vivo India salutes the heroes who wear capes

Watch the film conceptualised by Dentsu Impact here