Campaign India Team
Apr 09, 2013

Max Hegerman to exit JWT India; Mohit Hira handed digital duties

Hira will head digital in addition to his current duties on Airtel

Max Hegerman to exit JWT India; Mohit Hira handed digital duties

Max Hegerman, head of digital at JWT India, and CEO, Hungama Digital Services, is on his way out.

Following his exit, JWT India has announced the elevation of Mohit Hira to the position of head, digital operations. Hira will be responsible for JWT’s digital offering in addition to his current responsibilities on Airtel.

Prior to this, Hira was SVP and regional business director in Delhi. He joined the agency a year ago. Hira has also worked with NIIT and The Times of India Group.  
 
Source:
Campaign India

Related Articles

Just Published

18 hours ago

KIT Global pushes ‘minimum viable data’ for smarter ...

CEO Olga Dulinskaya explains why brands need less data, sharper personalisation, and unified platforms to navigate emerging markets.

19 hours ago

Mark Penn’s challenger playbook: Cockroach DNA, ...

At Cannes Lions, the challenger network’s CEO outlines a $5 billion ambition, a $ 20 million-a-quarter AI investment, the closing of the ADK Global acquisition, and why spectacle still works in marketing.

22 hours ago

Influencers versus employees: Who builds brand ...

AnyMind Group's deputy head of publisher growth for India explains when to use advocacy, when to go for scale – and why smart marketers use both.

23 hours ago

41% of adland fears AI will stifle creativity

In an industry built on originality, storytelling, and brand expression, the creeping influence of algorithmic solutions is viewed with both curiosity and concern.