Maninder Bali joins Vedantu as head of brand marketing

Vedantu, a player in the edtech space in India, has announced the appointment of Maninder Bali as head of brand marketing. 

 

He moves from Leo Burnett where he was EVP. Based in Bengaluru, Bali will report to the company’s COO Arvind Singhal.

 

Singhal said, “Bali's versatile experience will enhance our student-centric approach and strengthen our relationships with our stakeholders, allowing us to deliver excellence across all platforms. I extend a warm welcome to Maninder, and I am delighted to work with him.”

 

Bali said, "One rarely gets a chance to craft an entire brand out of a company's culture and belief system. This is an extremely opportune time for me to be a part of the Vedantu journey. I’m excited to create a brand that becomes a force multiplier for our mission and creates impact at scale.”

 

In a career spanning 16 years he has also worked with Publicis Singapore, BBH, and Open Strategy and Design.