Madison Media creates silent innovation for Saffola
On the occasion of World Heart Day, Madison Media recently created an innovative radio roadblock for its client Saffola, where six radio stations were brought on board to raise awareness on stress related heart risks among young professionals in Mumbai. Saffola has been associated with World Heart Day for the last three years.
by Campaign India Team
To continue enjoying this content, please sign in below. You can register for free for limited further access or subscribe now for full access to all out content.
Sign In
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ All the latest local and global industry news
✓ The most inspirational and innovative campaigns
✓ Interviews and opinion from leading industry figures