Global music festival Lollapalooza has announced a tie-up with brands for its India edition, with an aim to take the experience beyond music.
The festival is set to be held for the first time in Asia on 28 and 29 January, 2023.
The sponsor list for the festival includes:
- Budweiser Beats Energy Drink (co-presenting sponsor)
- Johnnie Walker Refreshing Mixer (co-presenting sponsor)
- Nexa (a Nexa lounge)
- Bumble (a Bumble Hive photobooth)
- Levi’s (a Tailorshop to customise apparel)
Lollapalooza was founded in 1991 and has been previously held in countries like the USA, Chile, Brazil, Argentina, Germany, France and Sweden.
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