LIC issues public caution notice against fraudulent advertising

The Life Insurance Corporation (LIC) in India has issued a public caution notice across their social media channels, alerting consumers about fraudulent advertisements on various platforms.

These ads misuse the images of the company's current and former senior officials, as well as its brand name and logo, without permission. The notice urges policyholders, stakeholders, and the general public to exercise caution and verify the authenticity of any advertisements featuring LIC's brandelements or claims purportedly linked to the company.

PUBLIC CAUTION NOTICE#LIC pic.twitter.com/TRKH1I3bfQ

— LIC India Forever (@LICIndiaForever) April 24, 2024

The notice also advises that any suspicious advertising or misuse of LIC's brand assets should be immediately reported to their official social media channels.

LIC has also stated they're committed to taking legal action against the perpetrators of these deceptive advertisements.

"We are taking this matter seriously and will pursue appropriate legal action against those found engaging in fraudulent activities using our brand without authorization," the notice stated.