Campaign India Team
Apr 26, 2024

LIC issues public caution notice against fraudulent advertising

The notice also warned the Corporation has not authorised any person or entity outside its official channels to use the name or image of any of its officials, or display brand logos for advertising purposes.

Photo: Shutterstock
Photo: Shutterstock

The Life Insurance Corporation (LIC) in India has issued a public caution notice across their social media channels, alerting consumers about fraudulent advertisements on various platforms.

These ads misuse the images of the company's current and former senior officials, as well as its brand name and logo, without permission. The notice urges policyholders, stakeholders, and the general public to exercise caution and verify the authenticity of any advertisements featuring LIC's brandelements or claims purportedly linked to the company.



The notice also advises that any suspicious advertising or misuse of LIC's brand assets should be immediately reported to their official social media channels.

LIC has also stated they're committed to taking legal action against the perpetrators of these deceptive advertisements.

"We are taking this matter seriously and will pursue appropriate legal action against those found engaging in fraudulent activities using our brand without authorization," the notice stated.

Campaign India

Related Articles

Just Published

7 hours ago

If you want to be a creative agency, sell creativity...

To revitalise its Indian operations, the French agency wants to partner with brands that are genuinely eager to collaborate with it. The reason? Marcel prefers focusing on quality over quantity, prioritising meaningful relationships over numerous office openings.

8 hours ago

Google parent Alphabet beats Q2 earnings predictions

The tech giant has beaten Q2 revenue and profit estimates driven by strong ad sales and its cloud unit, and says that its AI investments are “driving new growth.”

9 hours ago

Pringles splits with Grey as it ends 27-year ...

Kellanova, which owns the brand, launched a creative review earlier this year, resulting in a move away from incumbent agency Grey.

9 hours ago

Nike unveils Olympics campaign: 'Winning Isn’t for ...

The work, voiced by Willem Dafoe, features several current and past Olympians and celebrates the audaciousness of their deep determination to win.