Campaign India Team
Aug 07, 2013

Law & Kenneth to handle creative duties of VIP's Skybags

The account was won following a multi-agency pitch

Law & Kenneth to handle creative duties of VIP's Skybags

VIP Industries has announced the appointment of Law & Kenneth as the creative agency for its Skybags brand. 

Sudip Ghose, vice president, marketing - VIP Industries, said, “We are pleased to have Law & Kenneth as our new creative partners. The young and energetic team at Law & Kenneth has the potential of leveraging our brand and providing the thrust to take it to the next level. ”

Anil S.Nair, CEO and managing partner, Law & Kenneth, said, “We are extremely excited to have Skybags as our client. Skybags has managed to create a strong equity for itself in a very short span and offers immense possibilities for interesting work in the future. We are looking forward to this exciting journey together.”

VIP Industries had earlier appointed McCann Erickson as its creative agency for the VIP brand.

Also read: McCann Erickson bags VIP’s creative duties

 
Source:
Campaign India

Related Articles

Just Published

16 hours ago

Jill Kramer to replace Raja Rajamannar as Mastercard...

Effective December 1, Rajamannar will step down after serving in the role for 12 years.

16 hours ago

Publicis Groupe’s global chief production officer ...

Morris joined the holding company in January 2024.

16 hours ago

Jaguar Land Rover shortens pitch list to three as ...

Accenture Song, Omnicom, Publicis and WPP have been battling for the account.

16 hours ago

Omnicom now ‘confident’ IPG deal will close in ...

European Union is the last remaining jurisdiction where Omnicom is poised to win approval.