Campaign India Team
Oct 29, 2009

Komli, Artivision partner to provide online ad solutions

Komli Media has joined hands with Artivision to introduce advertising solutions  for  online video content  publishers in the  Indian market. Komli Media will exclusively deliver Artivision’s Target-Ad technology in India, allowing placement of  advertisements in all types  of online video content.

Komli, Artivision partner to provide online ad solutions

Komli Media has joined hands with Artivision to introduce advertising solutions  for  online video content  publishers in the  Indian market. Komli Media will exclusively deliver Artivision’s Target-Ad technology in India, allowing placement of  advertisements in all types  of online video content.

Amir  Segev,  senior vice president, Artivision’s media division manager said, “The Indian market, like so many markets throughout the world, is looking  to enhance online video revenue and engagement. We are pleased to provide publishers and advertisers with additional revenue streams and more importantly, providing their viewers a more enjoyable experience.”

Neo@Ogilvy and OgilvyOne have announced plans to set up an online video creation facility and will work  closely  with  the  Komli  – Artivision partnership to maximise  the  potential  of online video for its clients. “Komli  with its acute understanding of the Indian market and Artivision  with  its  unrivalled  technology  will definitely create a new market  for online video,” said Prasanth Mohanachandran (pictured), executive director –  digital services, Neo@Ogilvy & OgilvyOne. “Re-purposing TVCs for the web is archaic and we  look at using Artivision’s technology to make digital video more engaging and interactive.”

Source:
Campaign India